This evening I looked through the hillmancurtis's artist series of videos, and I found two very interesting artists that have very unique approaches to using typography. David Carson creates stunningly expressive designs through various unorthodox typographical techniques. Carson's approach pushes typography beyond the standard rules of written english, and he has an amazing ability to transmit emotion and hierarchy through his diverse deconstructionist style. I believe he is a master of communicating and creating visual interest within his work.
Paula Scher begins her projects by pulling in information in order to create a visual solution that accentuates the dynamics of the project. Scher generally has a more orderly approach within her design when compared with the work of David Carson. She also pushes the envelopes of typography and the ability to illustrate with typography. She has a very hands-on approach to design and emphasizes concepts over process based work.